Blog

Month: August 2024

Marketing

What is Rebranding and what does the process look like?

In the business world, where change is the only certainty, companies must constantly adapt to new conditions. Rebranding is a key process in this adaptation, allowing companies to refresh their image, adapt to trends and increase competitiveness. This is a process that goes beyond a simple logo change - it is a strategic decision that can change every aspect of a company's operations.